Relationship Marketing Reports

Digital Experience platforms intensify customer engagement programmes
sponsored by TechTarget ComputerWeekly.com
EBOOK: Digital Experience Management platforms are developing and becoming more sophisticated as companies seek to intensify relationships with customers in order to gain competitive advantage against their peers. Improving customer experience will only become evermore important as companies endeavor to navigate an increasingly turbulent economy.
Posted: 08 Aug 2022 | Published: 08 Aug 2022

TechTarget ComputerWeekly.com

Comparing CRM to CX
sponsored by TechTarget ComputerWeekly.com
INFOGRAPHIC: CXM and CRM systems help organizations boost customer satisfaction, but CXM focuses on how customers perceive a brand, while CRM helps employees understand their customers. In this article, we compare these platforms to help you decide which one is best for your business.
Posted: 19 Jun 2023 | Published: 19 Jun 2023

TechTarget ComputerWeekly.com

Real-time analytics possible fuel for post Covid pandemic growth
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Real-time analytics promises the last word in business agility. There is obvious business value in being able to react immediately to changing patterns in customer behaviour or to prevent problems ahead of time, to give but two examples. And becoming more real-time could be an element in accelerating economic growth beyond the pandemic.
Posted: 08 Feb 2021 | Published: 18 Jan 2021

TechTarget ComputerWeekly.com

Computer Weekly – 24 May 2022: Set innovation free and make great ideas a reality
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, we look at Gartner's call to innovate – and innovation across retail, the circular economy and the automotive sector. We talk to Verastar's CTO about customer engagement in its small business services. And we examine how poor data quality is frustrating corporate desires to be data-driven. Read the issue now.
Posted: 23 May 2022 | Published: 24 May 2022

TechTarget ComputerWeekly.com

A Computer Weekly Buyer's Guide to Customer Experience
sponsored by TechTarget ComputerWeekly.com
EBOOK: Discover how to craft data-first CRM strategies and get tips about coordinating data sources for effective CRM, 5 ways to reduce risks for Salesforce deployments, and the pros and cons of current CRM software offerings.
Posted: 08 Feb 2021 | Published: 10 Aug 2017

TechTarget ComputerWeekly.com

Boost Contact Center Service (Without Adding Agents)
sponsored by NICE
EGUIDE: Contact center service is critical to customer experience, so you need to ensure that your company's call center agents have the right tools and techniques for the job. Scott Sachs, President of SJS Solutions and a contact center pro, explains how to level-up your contact center ... without adding players.
Posted: 31 Aug 2017 | Published: 30 Aug 2017

NICE

How CPQ Software Can Boost Your Sales Processes
sponsored by Conga
EGUIDE: The sales process is riddled with obstacles, but determining price and delivering an accurate quote should not be one of those obstacles. In this e-guide, discover how configure price quote (CPQ) software and Salesforce tools can help speed the sales process and bring BI to your sales processes.
Posted: 24 Apr 2017 | Published: 24 Apr 2017

Conga

Sentiment analysis software takes social media monitoring to new level
sponsored by TechTarget Content Management
EBOOK: AI, BI and big data coupled with social media sentiment analysis tools show potential for marketing automation and next-generation sales.
Posted: 16 Jan 2018 | Published: 16 Jan 2018

TechTarget Content Management

Taking on Virtual Agents to Handle Global Smartphone Users
sponsored by ConvergeOne
EGUIDE: Explore the growing acceptance of virtual agents and find out how Vivino, the world's most downloaded wine app, configured their contact center and improved customer experiences for millions of global smartphone users speaking different languages.
Posted: 23 May 2018 | Published: 23 May 2018

ConvergeOne

CSM Essentials Guide: Where customer service and experience intersect
sponsored by ServiceNow
EGUIDE: In this expert guide, learn how customer service technologies have evolved since they first emerged and why they’re so important to your overall strategy.
Posted: 28 Jan 2020 | Published: 28 Jan 2020

ServiceNow