WHITE PAPER:
What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today.
CASE STUDY:
Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
EGUIDE:
We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
EBOOK:
Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI.
EBOOK:
This expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.
EGUIDE:
In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.
WHITE PAPER:
Access this white paper to find out the perfect recipe for a modern sales strategy, and how process automation and social media can gracefully integrate in the cloud.
EBOOK:
Configure price quote (CPQ) tools in Salesforce save time for sales staff in creating quotes for customers – even when a company may have complex pricing rules to determine quotes. In this expert guide, learn the latest strategies on using CPQ software tools in Salesforce, sometimes coupled with quote-to-cash.
EGUIDE:
Inside this expert e-guide, compare the benefits and challenges of moving to Salesforce Analytics Cloud. Plus, discover how 2 companies, Akamai Technologies and Berkshire Hathaway Travel Protection, use Salesforce Analytics Cloud to fix the sales funnel and make more deals.
WHITE PAPER:
The following white paper explores the business need for a global brand management solution to help distinguish your brand amongst thousands of other companies. Learn about the 3 key process to successful global brand management, the technology to use, and more.